OUGD603 - 5 - Collaboration Brief - Statement of intent

Subject matter
To produce the branding and advertisements for the 2016 Leeds College of Art End of Year Show.

Practical development (media, productions, skills)
Work for this project includes branding, editorial and advertising.  Branding is needed to create the name and identity for the Exhibition.  Editorial is needed to create the graphics for the advertisements which will be necessary for promotion of the event.

Contextual references
As it is the 170th anniversary of the College, the history will be looked into and previous shows will be analysed.

Approaches to documentation
Progress on the brief will be documented regularly through blogging and finalising with design boards.


Reflection and evaluation
The work produced will be sent to the designers at Peter & Paul for feedback and evaluation.  I will also write my own evaluation when the project has been finalised.

Timescale

This is a group task and has been allocated as a 2 to 4 day brief.

Sunday 28 February 2016 by James Smith
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